Creative services for a Series-B startup that’s reimagining R&D.

SmartLabs creates flexible spaces for scientific breakthroughs – and they’re moving fast. So they needed a high-performance creative team that worked at their fast pace, flexed as they flexed, and functioned as an extension of their internal marketing team.

Brand Messaging | Sales Enablement | Event Activation | Social Content

A GoodWork team piloted, then retained
as a strategic creative partner. 

As an extension of SmartLab’s in-house marketing team, the GoodWork team is dedicated to supporting the company’s expanding portfolio of locations and services. To date, creative services include messaging and creative for major events and in-market activations, digital displays, out-of-home ads, and social content videos.

Here's the makeup of the SmartLabs' GoodWork team:

SmartLabs Case Study Pie Chart
SmartLabs Case Study Pie Chart

* SmartLabs’ #1 choice for a team that works as an extension of their own.

 * opinion-based number

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GoodWork gave us access to all of the capabilities we needed to quickly take our marketing team to the next level. All for a fraction of the cost of an agency without sacrificing agency speed or quality.

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Case Study Headshot Clement

Clement Fourny

Senior VP of Commercial

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Here's a peek at the great work in
this creative service retainer.

HubSpot Video

Logo Animation & Video Updates

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SmartLabs JPM Banners Mock-Up

Event Pop-Up Banners

NC Mobile Large Ad

*VOTED* J.P. Morgan 2023: Best After-Parties and Networking Events

SmartLabs Building Wallscape

Building Wallscape

In the time it takes to read this, you could be matched to the dreamiest of creative teams.